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Social Media Specialist
Jago Coffee
Marketing & Communications
Jakarta, Indonesia
Posted on Monday, August 19, 2024
About the role
With Jago Coffee, we’re building a whole new consumer brand. As a social media specialist, you will use your skillset to bring to life the Jago Coffee brand through various social media channels like Instagram, Tik Tok, etc. With Jago, we have mobile carts going around the city so you will be responsible for also being on the ground and creating unique content to communicate our core value propositions.
Responsibilities
- Develop, curate, and schedule engaging and creative content for various social media platforms, including Instagram, Blog Article, X, LinkedIn, TikTok, and others.
- Create visually appealing graphics, videos, and posts that align with the brand's voice and aesthetic.
- Work closely with the marketing and creative team to strategize campaigns
- Plan, execute, and manage social media campaigns, including paid advertising, to drive brand awareness, engagement, and conversions.
- Monitor social media channels for any potential issues or negative sentiment and respond promptly and appropriately to mitigate risks.
- Keep an eye on emerging social media trends, platform updates, and competitor activities.
- Track, analyze, and report on key social media metrics to measure the effectiveness of campaigns and strategies.
Requirements
- Female candidates aged 21-27 are encouraged to apply.
- Must have a polished and attractive appearance, with a willingness to represent the brand as a public-facing talent.
- Comfortable in front of the camera and able to present confidently in social media content and promotional events
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 2 years of experience in social media management or content creator
- Proficient in using social media platforms, tools, and analytics software
- Highly creative with experience in identifying target audiences and up-to-date with the latest trends and best practices in content marketing and measurement
- Ability to analyze data, interpret social media metrics, and generate actionable insights.
- Experience to build, and maintain strong relationships for online community
- Experience in managing social media campaign
- Excellent written and verbal communication skills
- Proficiency with project management tools (i.e. Asana, Jira, Trello, or other similar tools)
- Proficiency with productivity tools like Google Sheets or Slides or similar tools
- Ability to manage time and meet deadlines
- Experience in retail industry are preferred
About Jago
At Jago we’re transforming traditional brick and mortar through mobility. We’re building a network of EV mobile storefronts to help retail businesses extend their reach so they can provide quality products direct to their customers. At the heart of what we do, we want customers to realize that they can consume the best, curated food and beverage products fresh and conveniently.
We’re a startup based in Jakarta, Indonesia. We’re a small team of engineers, designers, operations, marketing, baristas, and product. We’re passionate about innovating and bringing something new to market
